GATE CITY — The commonwealth’s motto has lengthy been “Virginia is for Lovers.” However Jacob Kessler and his crew at GCVA Restricted Firm in Gate Metropolis consider that now, Virginia is for growers — particularly hashish growers.

GCVA Restricted Firm is Gate Metropolis’s first hashish retailer and is positioned at 103 Cleveland St. with a concentrate on indoor rising provides. The enterprise opened in 2022, following Virginia’s Hashish Management Act in July 2021. The brand new legal guidelines legalized private, personal use of no multiple ounce of hashish for adults 21 and older. The regulation additionally permits adults 21 and older to develop as much as 4 vegetation per individual.
Now, the brand new Gate Metropolis enterprise has joined in on the brand new commonwealth trade.
“Our method was to take the toughest problem within the metropolis and make that your cornerstone,” mentioned Kessler, the shop’s foremost grower and one in all its 4 house owners. “All people gravitated towards Bristol and Roanoke, however to me, you could possibly zoom out the image and take a look at Gate Metropolis. Economically this small chunk could not have it, however as a area it does.”
Kessler’s preliminary plan was solely to turn out to be a state-certified hashish cultivator on his not too long ago obtained farm in Duffield. However to Kessler, the southwestern nook of the commonwealth feels a bit like an opportunity to share his in depth and previously underground data of hashish and its trade.
“It’s been a very long time that I haven’t been capable of discuss what I do with individuals,” Kessler mentioned, standing outdoors the brick constructing on Cleveland Road. “That is my probability to do it earlier than it passes me. That’s how we wished to method it. If we don’t put our message on the market, it’s up for interpretation.”

GCVA Restricted Firm provides indoor rising merchandise akin to soil, hydroponic kits, indoor planters and extra. The shop additionally provides ingestibles and novelty seeds. Nevertheless, probably the largest false impression revolves round what the enterprise doesn’t promote.
“The factor I would like individuals to know is that we don’t promote THC,” Kessler mentioned.
Tetrahydrocannabinol (THC) is a molecule that serves as the primary intoxicating ingredient in marijuana. It’s additionally nonetheless unlawful to promote in Virginia.
Nonetheless the largest impediment may be the notion of the shop.
“They’ve seen it completed flawed,” Kessler mentioned. “They’ve seen ‘lazy days’ and tie-dye flags and it turned them off to it. Something hashish they may affiliate with that. It looks as if that’s the misrepresentation. They assume we’re simply right here to promote pot to the group and it’s going to make it simpler to get into our colleges. That is what we would like individuals to grasp and never simply as an organization — it is a type of trade. That is no completely different than a cigarette or a beer. It ought to be regulated as such.”
As a substitute, Kessler hopes small cities like Gate Metropolis understand its newfound hashish freedoms within the commonwealth as a chance above all else.
“What I’ve observed is when small cities have completed it the correct approach, it might actually inject life into that group from a income standpoint with tax breaks, fixing potholes, stuff like that,” Kessler mentioned. “It takes somebody on this trade to be fully clear. We’re excited to pay our first enterprise tax and do the whole lot that approach. Simply seeing how city councils and small cities work, I’m excited to see how they allocate it.”
The city of Gate Metropolis has but to debate hashish guidelines or laws on the native degree, but it surely’s a subject Mayor Bob Richards mentioned he expects to deal with sooner or later.
“I’m certain we’ll (focus on it) as a result of I’m certain it is going to be an upcoming factor. We’re anticipating that. But it surely’s form of new and it’s a type of issues that trigger a little bit of controversy, particularly in a conservative space. So long as (GCVA) are with the regulation, there shouldn’t be an issue. I’ve heard nothing however good up to now.”
The shop required no particular zoning or some other approval from the city to open its doorways. Kessler did, nonetheless, meet with city officers to introduce himself and the intentions of GCVA.
“The massive worry was if we put ‘Gate Metropolis Hashish’ on the signal, would it not have an effect on or counteract the tourism market they’re attempting to create right here?” Kessler mentioned. “We’re very happy to accommodate that. We instructed them we’d by no means put ‘Gate Metropolis’ and ‘hashish’ collectively on an indication.
“So far as being a part of the group, if you happen to can’t hear all views, you’re not likely for the entire group. That’s the method we wished to take.”
Areas of Virginia are bursting with dispensaries and CBD outlets because the new legalization. Gate Metropolis, nonetheless, won’t be the primary place you consider when opening a brand new hashish retailer. However to Kessler, the agricultural nature of Southwest Virginia provides a chance that fits the shop’s mission.
“It’s wild to me that such an agriculturally wealthy space like this didn’t actually step up extra to welcome it contemplating what tobacco did after which didn’t do for this space. It got here in, introduced it up after which left. All people remains to be feeling the burden of that. With this, they’re encouraging individuals to go to a dispensary and simply pay them.”
As a substitute, Kessler hopes to supply training and his hashish rising data to the individuals in Southwest Virginia — individuals he sees as unbiased and able to take to the trade.
“To me (the dispensaries) aren’t even touching the demographic of who’s right here. These individuals do for themselves. They don’t take their vehicles to the store; they repair them. These individuals are not going to go to dispensaries. They’re going to determine it out themselves. … We don’t care to be a business place. We aren’t arrange for that or to be a pot store. We are able to present providers. We may give away genetics and flowers. That’s the service we wish to provide.”
Security, nonetheless, is an enormous concern, Kessler mentioned, particularly in states that simply opted to legalize hashish. That’s the place Kessler hopes his 20 years of hashish expertise might be of service.
“If somebody doesn’t put any data behind it, you’re gonna have individuals which might be rising mould, smoking it and ending up within the hospital. That occurs quite a bit, particularly when states flip. Folks take this new liberal freedom they usually go wild with it. Nobody is there to direct them.”

GCVA co-owner Renee Polajenko assessments a group member’s hashish utilizing a Purpl Scientific tester to measure efficiency, chemical composition and plant high quality.
The shop additionally provides on-site hashish testing by means of its Purpl Scientific machines that measure hashish efficiency, chemical composition and plant high quality. That, Kessler mentioned, may also help decide the general well being of native hashish.
The shop’s house owners additionally plan to supply lessons and varied workshops addressing the whole lot from utilizing hashish oil within the kitchen to supporting a grower group in its endeavors.
The area additionally lends itself to particular hashish seeds, Kessler mentioned. A white board leaning in opposition to a wall within the store checklist varied seed varieties that the shop had not too long ago run out of akin to purple glue, bleu cheese, Russian Cream Murderer and AfGoo, which originated in Afghanistan, Kessler mentioned, and may survive in fluctuating climate.
“We expect we could possibly be no completely different than a logging firm the place individuals must go for sure sorts of a product like in order for you poplar or maple,” Kessler mentioned. “Sure areas produce sure issues. So we predict that we might be that for this area all the best way from Roanoke west.
“We wish to take this district and we wish to put a lightweight on it so individuals understand you possibly can go celebration with the D.C. boys, however this facet of the state grows superior stuff.”
Sooner or later, the GCVA house owners look to think about a location on Jackson Road. Kessler additionally mentioned he’s enthusiastic about opening a comedy membership venue in Gate Metropolis. And the shop goals to open a group backyard sooner or later. However for now, Kessler and his crew intention to teach and serve the group in Gate Metropolis.
“There’s a lot this place has to supply,” Kessler mentioned, referring to Gate Metropolis and Scott County. “We simply need to have the ability to carry a distinct demographic that has by no means been right here or vacationed right here, perhaps a youthful crowd that might have walked away from shopping for their first home right here. We don’t assume hashish is the most effective, largest, brightest factor to ever occur to a city. We simply assume that it ought to be to the place you possibly can stroll by and select to partake in it or not.”